By: Alex Curley (@CurleyAlex) – After waiting outside in the chilly April air, I’m escorted into the dark recesses of the Kool Haus by some friendly public relations folk as they buzz excitedly about the Samsung Galaxy S4 launch party that they have worked so hard to craft. The media area is in the Chroma Lounge, now closed and full … Continue reading →
By: Alex Curley (@CurleyAlex) – A large crowd gathered at Toronto’s Kool Haus as lights spun in a dizzying display, whirling like stars in a galactic waltz. As overhead monitors displayed a live feed from Montreal and Vancouver, where people gathered for the same event, the country was abuzz. Samsung’s social media team worked overtime … Continue reading →